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Friday, September 18, 2009

Innovators' Studio Welcomes New CMOs

The Chief Marketing Officers’ Innovator’s Studio welcomes two new participants. They are: Karina Jennings, Vice President for Regional Marketing and Communications at Providence Health Services, Washington/Montana (karina.jennings@providence.org); and Anissa Davenport, Vice President for Marketing and PR at University Health Systems of Eastern Carolina in Greenville, NC (adavenport@uhseast.com).


The Chief Marketing Officers’ Innovators’ Studio will hold its next working session on November 9 and 10, 2009 at the Catalyst Ranch in Chicago, Illinois. The focus of the intensive is The New Brand Mastery, which will address head-on how operational, clinical, business development and marketing alignment can create a powerful, relevant and differentiated brand-driven culture –transforming an organization from one that simply ‘promotes a brand’ to one that ‘delivers the brand.’


Whole Foods marketing executive Maggie Bahler will be a guest catalyst for the brand mastery work session scheduled November 2009. For more information about the Fall intensive call Kathy Gibala at 636.536.9443.


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